Augmented Reality (AR) – Crypto Glossary Definition:
Augmented Reality (AR) is an immersive technology that combines computer-generated information with the physical world, enhancing the real-world environment in real-time. AR enables interactive experiences through sensory modalities, including sight, sound, touch, and sometimes even smell. It differs from virtual reality (VR) by augmenting and improving a user’s perception of the actual environment rather than replacing it entirely with a virtual one.
In the context of the blockchain and cryptocurrency world, AR plays a significant role, especially in conjunction with Non-Fungible Tokens (NFTs). NFTs are unique digital assets built on blockchain technology, representing ownership of one-of-a-kind items, such as art, music, videos, or even tweets.
AR NFTs bring an extra layer of interactivity to NFTs by incorporating augmented reality elements. Users can visualize and interact with digital assets within their real-world surroundings or on their own bodies, enhancing the overall NFT experience. These assets may include 3D models, artworks, or other virtual items that can be seamlessly integrated into the user’s environment through AR-enabled applications or websites.
Artists, creators, auctioneers, and merchants can all leverage AR NFTs to create innovative revenue streams and engage directly with their audience. AR NFTs eliminate the need for intermediaries, allowing artists to interact with their supporters directly. Moreover, since digital collectibles are software, creators can receive royalties when their NFTs are resold in the secondary market.
While creating conventional NFTs is relatively straightforward, developing AR NFTs, which involve integrating visual signals for real-world placement, can be more complex. However, the unique and immersive experiences offered by AR NFTs make them stand out in an increasingly competitive NFT market, appealing to users seeking interactive and shareable digital collectibles.